Emergency appeals are not just the preserve of large charities. Paul Stein, World Jewish Relief director, outlines some key stages and questions charities need to consider when launching and managing an emergency fundraising appeal.

In the charity sector, we’re well versed in handling emergencies, disasters, and crises. Most charitable organisations were established in order to tackle problems that are very real emergencies to the individuals affected. World Jewish Relief (WJR) is no exception, and our day-to-day work sees us tackling poverty and social exclusion in 22 different countries.