February's Fundraising Magazine looks at the top charities' websites and assesses the donor journey. There is also a piece from the Salvation Army about how it maximised mobile donations.
This month's interview is with Rawle Beckles, director of fundraising and comms at Field Lane and there are analysis articles on the Fundraising Preference Service and Brexit.
NSPCC explains how it raised funds and awareness with its corporate partner, Spar, and Right to Play shows how it put storytelling at the heart of its new digital film campaign.
Features
Regulars
Fundraising Magazine is a practical and inspiring magazine that provides fundraising professionals with the tools to unlock new revenue streams, yield better results from campaigns and boost donor income. Subscribe today to receive 10 issues per year and access to premium fundraising content on civilsociety.co.uk.