This month's Fundraising Magazine takes an in-depth look at legacies and in-memory giving as charities rebound from the pandemic and gear up for a surge in will writing as babyboomers enter their golden years. Organisations such as WWF and National Trust are leading the charge with a range of legacy campaigns, products and services.
Also in this issue, head of philanthropy at World Jewish Relief Alisa Avigdor explains how her charity adapted its fundraising during the pandemic, and there are cases studies of successful digital campaigns by the Natural History Museum and Ambitious about Autism.
There is also a feature on how trust fundraisers can convert recent grant successes into long-term programmes.
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