This month's cover story looks at the power of emotion and how charities are missing out by not using it more in their fundraising activities. The article includes case studies of impactful campaigns from the likes of Centrepoint, Practical Action and Help the Aged.
The September issue also includes features on Choose Love's efforts to diversify its income streams and how British Heart Foundation's mass participation swimming event raised £200,000.
The in-depth interview this month is with the director of fundraising and communications at Arthritis Action, Noha Al Afifi.
Fundraising Magazine is a practical and inspiring magazine that provides fundraising professionals with the tools to unlock new revenue streams, yield better results from campaigns and boost donor income. Subscribe today to receive 10 issues per year and access to premium fundraising content on civilsociety.co.uk.
