Great Ormond Street Hospital (GOSH) Charity has announced its second partnership with prize draw fundraising company Omaze, which will aim to raise £10m over the next five years.
The money will go towards the charity’s record £300m drive to build a new children’s cancer centre.
GOSH charity said it is the first time that Omaze has pledged “such a transformative amount”, which will be achieved through multiple house draws starting today.
The charity said that it has hit the halfway point on its £300m fundraising appeal, which was launched last year.
Since launching in the UK in 2020, Omaze has raised £28.5m for several charities including the British Heart Foundation, Cancer Research UK, NSPCC and RSPCA.
Its prize draws give people a chance to win million-pound houses across the UK plus thousands of pounds to settle in. It also runs prize draws for cars and cash among other things.
‘We’re thrilled to be partnering with Omaze again’
GOSH Charity first partnered with Omaze in 2021, which saw the company offer a £3m house in Wimbledon as a prize and raised £500,000 for the charity.
Under the new partnership, GOSH Charity said it would “benefit from Omaze’s updated donation model, which enables it to increase its guaranteed minimum donation tenfold, rising from £100,000 to £1m per house draw”.
Liz Tait, GOSH Charity’s director of fundraising, said: “The hospital needs a new home to help deliver breakthrough therapies.
“We are thrilled to be partnering with Omaze again to raise money to help build the new children’s cancer centre at GOSH – together we can build it and help beat childhood cancer once and for all.”
Postal entries for the first million-pound house draw as part of the new partnership close on 27 February.
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