War Child has embarked on an "ambitious" growth plan to increase its income to £20m by 2019.

In an interview with Fundraising Magazine Nina Saffuri, director of fundraising at War Child UK, said in 2014 income was £7m.

“We completed a growth strategy review at the end of 2014 and we are aiming to reach income of £20m by 2019,” she said.

To achieve this she said that the fundraising team will grow to 18 people by the end of this year; it was just three people a couple of years ago.

“It’s a very ambitious growth plan, but everybody is up the challenge and very excited to be going on that journey,” she said.

War Child hopes to diversify its income and continue attract more individual donors and corporates. At the moment 60 per cent of its funding comes from institutional donors and foundations.

“I was brought on board around three years ago to diversify the funding base,” she said. “Since then we have gone through a major shift to create new revenue streams.”

Under her watch corporate giving has increased from a target of £150,000 per year to £1.5m.

She added that the charity will not focus on using concerts as a fundraising tool.

“Although we are very proud of our music heritage, there has not be a lot of movement in that segment from a fundraising point of view for quite a while now. Concerts are quite expensive to put on and we have to consider our return on investment, so we are not looking to create more of that type of event as part of our growth strategy,” she said.

• The full interview with Nina Saffuri is published in this month’s Fundraising Magazine. Online subscribers can read it here. Find out more about subscribing.