Sharing is second nature to the charity sector, says Lucy Caldicott, reflecting on the number of connections she makes in a single day.
Here are some things I did for and with other charities the other day:
- helped someone evaluate a recent DRTV campaign
- chatted to someone who has recently taken on some fundraising responsibilities that are unfamiliar to them
- spent the evening with a group of fundraising directors from different charities discussing digital opportunities and how we’re approaching them
- did some planning for the next FR tweets discussion
I often reflect on how different my working life is from when I worked in the commercial sector. When I was at American Express, the rumour was that you’d be marched out of the building forthwith if you dared to get a job with Visa. But no one ever did, cos there be dragons!
These days I work in a sector where sharing is second nature. And why wouldn’t it be? I work for a charity that supports children and young people with cancer. But why wouldn’t I want to help adults with cancer, homeless people, and refugees as well?
So I do.